GreenBlue is an international, environmental non-profit which seeks to build a more resilient system of commerce based on sustainable materials management.
We constructed a fullscreen background video that depicts industrial material resources use. The video communicates the type of work GreenBlue pursues, and helps convey the gravity of their work.
The front door provides an entry point to the primary sections of the site.
The previous website provided scant details about GreenBlue's project work. We sought to visually communicate project work and convey project scale through tile size.
Blog posts also received visual treatment featuring large header images and a clean, clear layout.
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